CASE

SMM promotion of Fruit Boutique

CATEGORY

SMM

CLIENT

Fruit Boutique

What was done:

Comprehensive Instagram management: content strategy and visual style development. Profile setup and creation of attractive visuals for the brand. Regular content creation and posting about products, production processes, and service highlights.

Organized professional photo and video shoots of products and the team. Launched targeted advertising to attract new clients and increase brand recognition. Conducted interactive activities and contests on social media to boost engagement.

Work results:

- Audience growth: number of followers increased 2.3 times in 6 months.
- Content interaction: average engagement rate increased by 65%.
- Sales: seasonal order volume increased by 200% compared to the previous year.
- Ad conversion: targeted ad effectiveness reduced cost per lead by 38%.
- Video content: average video views exceeded 15,000.
- Photo shoots: 11 professional sessions organized to refresh content.

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