What was done:
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Comprehensive Instagram and TikTok management — strategy development, social media design, actor casting and video content production, targeted ad campaigns, content plan preparation, collaboration with bloggers.
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Work results:
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- Increased social media page traffic by 40%.
- Organic content reach exceeded 1 million users.
- Engaged over 15 bloggers for ad campaigns.
- Pet food sales increased by 16% in the first 3 months.
- Average TikTok video view count reached 400,000.
- Organized 10 collaborations with well-known vets and influencers to attract a new audience.
- Built an active online community that participates in contests and promotions, increasing brand loyalty.